Terms of Service
Last updated: 14 September 2026
Terms of Service
These Terms of Service (the Terms) are an agreement between you and Pace It Labs (we, us, our). They cover our mobile games, our websites, and any other feature or page that links to them — together, the Services.
By downloading, opening or playing any of our games, you accept these Terms. If you do not accept them, please do not use the Services.
Disputes. Section 20 sets out how disagreements are resolved. For most players it means arbitration by a single arbitrator seated in Jaipur, Rajasthan, India rather than a court case, and claims are brought individually rather than as a class. If you live in the European Union, the United Kingdom or another place where local law gives you the right to sue in your home courts, that right is untouched.
1Who we are
Pace It Labs is a game studio incorporated in India with its registered office at Jaipur – 302020, Rajasthan, India. We design and publish premium casual games for iOS and Android. You can reach us at support@paceitlabs.com.
2Who may play
Our games are made for adults. They are not directed at children and we do not want children's data.
To use the Services you confirm that:
- you are at least 18 years old if you are in India, at least 16 if you are in the European Economic Area, the United Kingdom or Switzerland, and at least 13 elsewhere — and in every case old enough under your local law to agree to these Terms and to have your data processed;
- you have the legal capacity to enter into this agreement;
- the information you give us is accurate; and
- your use of the Services does not break any law that applies to you.
If you are below the age set out above, do not install or play our games. If you are a parent or guardian and you believe a child has been playing, write to us at support@paceitlabs.com and we will help you remove the account and any data tied to it. See our Privacy Policy for the process.
3Changes to these terms
We revise these Terms from time to time — for example when we add a feature, change how purchases work, or respond to a change in the law. When we do, we update the date at the top of this page and post the new version here before it takes effect. If a change materially affects your rights, we will give you notice inside the game, by email, or on this website, and where the law requires it we will ask you to accept the new version before you carry on playing.
If you keep playing after a revision takes effect, the revised Terms apply to you. If you do not want them to, stop using the Services before the effective date.
4Your licence to play
As long as you follow these Terms, we give you a personal, limited, revocable, non-exclusive and non-transferable licence to install one copy of each of our games on a device you own or control, and to play it for your own private entertainment. Everything in the game — the code, the artwork, the tiles, the music, the level design, the names and the logos — stays ours or our licensors'. Playing does not transfer any ownership to you.
This licence does not let you sell, rent, sublicense, distribute or commercially exploit the game or anything inside it, and it ends automatically if you breach these Terms.
5Accounts and guest play
Many of our games can be played without an account. In that mode your progress sits on your device and nothing is stored on our servers. If you reinstall the game, switch phones or clear the app's data, that progress is usually gone and we cannot recover it.
Where a game offers cloud save, leaderboards or a profile, you may need to create an account or sign in through a platform such as Apple, Google or Facebook. If you do:
- keep your credentials to yourself — you are responsible for what happens under your account, including purchases;
- use one account per game, and do not buy, sell, share or transfer accounts;
- tell us promptly at support@paceitlabs.com if you think someone else has got in; and
- do not pick a display name that impersonates someone, infringes a trademark, or is abusive. We can refuse or reset names at our discretion.
6Purchases and virtual items
Our games may sell coins, boosters, cosmetic skins, level packs, ad removal and similar in-game content (Virtual Items). A few things to be clear about:
- All purchases go through the app store. Apple or Google collects your payment. We never see or store your card or bank details.
- You are buying a licence, not property. Virtual Items are a limited right to use in-game content. They have no cash value, are not currency, cannot be redeemed for money, and cannot be traded, gifted or sold outside the game.
- We may adjust the design of the economy. Prices, drop rates, bundle contents, earn rates and the balance of any item can change as we tune the game. We may retire an item or replace it with an equivalent.
- Unused items expire when your access ends. If your account closes, or a game is retired under Section 14, any unspent Virtual Items go with it.
- Taxes. Displayed prices may include or exclude GST, VAT or sales tax depending on your region and the store's rules.
Buying Virtual Items from anyone other than us or the official app store is at your own risk, and we may disable items obtained that way.
7Subscriptions and trials
Some Services are sold as an auto-renewing subscription. The store charges your payment method at the start of each period and renews automatically until you cancel. Cancel at least 24 hours before the next renewal date, through your Apple App Store or Google Play subscription settings — we cannot cancel a store subscription for you.
If we offer a free trial, we may limit who is eligible, how long it runs and what it includes. Unless the store says otherwise, a trial rolls into a paid subscription when it ends, at the price shown when you signed up. Cancel before the trial ends if you do not want to be charged.
8Refunds
Payments are collected by Apple and Google, so refunds are handled under their policies. Ask them first. We will help where we can, but we cannot reverse a store charge ourselves.
Apart from that, purchases are final and we do not refund partly used subscription periods or unspent Virtual Items. Two exceptions:
- If you are in the European Economic Area, the United Kingdom or Switzerland, you have 14 days from purchase to withdraw, subject to the usual rule that the right can be lost once digital content has been delivered with your consent. We may deduct the value of what you already used.
- Any refund or cancellation right that your local consumer law gives you, which these Terms do not override.
9Advertising
Our free games are supported by advertising, including banners, interstitials and rewarded video you choose to watch in exchange for an in-game benefit. Ads are served by third-party networks, and what you see may be based on an advertising identifier from your device.
You can limit this. On iOS, decline tracking when asked, or turn it off under Settings. On Android, delete or reset your advertising ID in Google settings. Where we offer it, use the privacy controls in the game's own settings. Turning off personalised ads does not remove ads; it makes them less relevant. Our Privacy Policy explains what is collected.
We do not control the content of third-party ads and we do not endorse what they promote. Deal with an advertiser at your own risk.
10Fair play and prohibited conduct
Play the game the way it was built to be played. You agree not to:
- cheat, use bots, macros, auto-clickers, modified clients, memory editors or any tool that changes how the game runs;
- exploit a bug, glitch or pricing error instead of reporting it, or use one to obtain Virtual Items you did not pay or play for;
- reverse engineer, decompile, disassemble or derive the source code or assets of the Services, except to the narrow extent local law says you may;
- scrape, crawl, index or harvest data from the Services, or resell access to them;
- interfere with our servers, networks or security features, or attempt to access parts of the Services you have no right to;
- upload or transmit anything unlawful, misleading, obscene, hateful, harassing, infringing or malicious;
- impersonate anyone, or claim we endorse you;
- use the Services to build a competing product or to copy their look, feel or mechanics; or
- help anyone else do any of the above.
If you find a security flaw, please report it to support@paceitlabs.com rather than exploiting or publishing it. We will not pursue good-faith researchers who give us reasonable time to fix an issue.
11Our content and your content
All names, logos, artwork, tile designs, characters, music, sound, interfaces, text and code in the Services are protected by copyright, trademark and other rights, and belong to Pace It Labs or the people who license them to us. Nothing here grants you any of those rights.
Anything you send us
If you post in a community space we run, send us a screenshot, write a review inside the game, or share an idea, you keep whatever rights you already had, and you give us a worldwide, royalty-free, sublicensable, perpetual and irrevocable licence to use, copy, adapt, publish and display it in connection with the Services and their promotion. You confirm you have the right to give us that licence.
Feedback and ideas
We welcome suggestions, but please do not send us anything you want to keep confidential or be paid for. We may already be working on something similar, and we can use feedback freely and without compensation.
We can review, refuse, edit or remove anything posted through the Services, at any time, without being obliged to monitor it.
12Videos, streams and creators
You may record and stream gameplay footage from our games, and you may monetise those videos through a platform's standard programmes such as YouTube or Twitch advertising, memberships or tips, as long as:
- your video adds your own commentary, editing or performance rather than reproducing the game wholesale;
- you do not sell the footage on its own, use it in a paid product, or use our name or logo in a way that suggests we made or sponsored your channel;
- you do not rip, redistribute or repackage our art, music or other assets; and
- the content does not break Section 10 or a platform's own rules.
We can withdraw this permission for a specific creator or piece of content if it is misleading or harmful. For sponsorships, brand deals or anything beyond the above, write to support@paceitlabs.com.
13App stores and third parties
You get our games through the Apple App Store, Google Play or another store. Those stores have their own terms, which you agree to separately and which sit alongside these Terms. This agreement is between you and Pace It Labs — not with Apple, Google or any other store, and they are not responsible for the Services. If you downloaded from the App Store, Apple's standard licensed application end user licence agreement also applies, and Apple may enforce these Terms against you as a third-party beneficiary.
The Services may link to sites, tools and services we do not run. We do not control them, have not vetted everything on them, and are not responsible for them. Read their terms and privacy policies before you use them.
14Updates, downtime and retiring a game
We improve our games continuously. We may add, change or remove features, and we may require an update in order to keep playing. Some changes alter how a game plays.
The Services may also be unavailable for maintenance, upgrades, failures or events outside our control. Where we can, we will give notice. You are not entitled to a refund or credit for ordinary downtime.
We may eventually retire a game or shut down its online features. If a game with paid content is being retired, we will give reasonable advance notice through the game or the store, stop selling Virtual Items for it, and where practical let you keep playing offline. Beyond that, we are not obliged to compensate you for unspent Virtual Items, except where consumer law says otherwise.
15Suspension and closing your account
You can stop at any time by uninstalling the game, or by asking us to close your account at support@paceitlabs.com.
We can suspend or terminate your access, remove content, or roll back progress and Virtual Items if we reasonably believe you have broken these Terms, cheated, abused refunds or chargebacks, or acted unlawfully or in a way that harms other players or us. Where it is proportionate and practical, we will warn you first and give you a way to respond.
When access ends, your licence in Section 4 ends and you must stop using the Services. Sections on intellectual property, content you have submitted, disclaimers, liability, indemnity and disputes survive.
16Entertainment only, not health advice
Our games are made to be enjoyed. If any of our materials describe a game as calming, focusing or good for mental sharpness, treat that as a description of the experience, not a medical claim. Our games are not a diagnostic tool, a treatment, a therapy or a substitute for professional care, and we make no claim that they improve, maintain or restore cognitive function or health.
Take breaks. If you have a condition affected by screen use — photosensitive epilepsy, for example — talk to a doctor before playing, and stop if you feel unwell. For any health question, consult a qualified professional, and in an emergency contact emergency services.
17What we do not promise
To the fullest extent the law allows, the Services are provided on an “as is” and “as available” basis, without warranties of any kind, express or implied, including implied warranties of merchantability, fitness for a particular purpose, quiet enjoyment and non-infringement.
We do not promise that the Services will be uninterrupted, error free, secure or free of harmful components, that defects will be fixed, that a specific feature will keep existing, or that the Services will meet your expectations. No advice you get from us, spoken or written, creates a warranty beyond what is written here.
Some jurisdictions do not allow these exclusions, so parts of this section may not apply to you, and nothing here limits rights your consumer law gives you.
18Limit on our liability
To the fullest extent the law allows, Pace It Labs and its directors, employees, contractors, licensors and service providers are not liable for indirect, incidental, special, consequential, exemplary or punitive damages, or for lost profits, lost data, lost progress, loss of goodwill or the cost of substitute services, arising out of or connected with the Services or these Terms, on any theory of liability, even if we were told such damages were possible.
Our total liability to you for all claims relating to the Services is capped at the greater of the amount you actually paid us (or through the app stores for our games) in the 12 months before the claim arose, or INR 8,000.
Nothing in these Terms excludes liability for fraud, for death or personal injury caused by our negligence, or for anything else that cannot be excluded under the law that applies to you.
19Indemnity
You agree to indemnify and hold harmless Pace It Labs, its affiliates and its directors, officers, employees and agents from any claim, loss, liability, cost or expense (including reasonable legal fees) arising out of your breach of these Terms, your misuse of the Services, content you submit, or your violation of any law or of anyone else's rights. We may take over the defence of any such claim at your expense, and you agree to cooperate.
20Governing law and disputes
Talk to us first
Most problems can be sorted out quickly. Before starting any formal proceeding, send a notice of dispute to support@paceitlabs.com with your name, contact details, the facts as you see them and what you want us to do. Both sides then have 60 days to try to resolve it in good faith. Limitation periods are paused while that is going on.
Governing law
These Terms are governed by the laws of India, without regard to conflict-of-law rules. If you are a consumer, this does not take away the protection of mandatory laws in your own country of residence.
Arbitration
If the 60 days pass without resolution, any dispute arising out of or relating to these Terms or the Services will be finally settled by arbitration under the Arbitration and Conciliation Act, 1996, before a single arbitrator appointed by agreement between the parties. The seat and venue is Jaipur, Rajasthan, India and the language is English. Hearings may be held by video where an in-person hearing would be unreasonably burdensome for you. Judgment on the award may be entered by any court with jurisdiction.
Individual claims only
Claims are brought individually. Neither of us may bring a class, consolidated or representative action, and the arbitrator may not combine claims or grant relief beyond the individual claimant. If this paragraph is unenforceable where you live, the arbitration agreement does not apply to you and disputes go to the courts of Jaipur, Rajasthan, India.
Exceptions
Either of us may go to court for an injunction or similar urgent relief to protect intellectual property or stop misuse of the Services, and either of us may bring an eligible claim in a small claims forum. If you live in the European Union, the United Kingdom, or another jurisdiction whose law gives you the right to bring proceedings locally, nothing in this section takes that right away. EU consumers may also use the European Commission's online dispute resolution platform.
21Copyright complaints
If you believe something in the Services infringes your copyright, email support@paceitlabs.com with the subject line “Copyright Notice” and include: what work you say is infringed; where the infringing material sits in our Services; your name, address, phone number and email; a statement that you believe in good faith the use is unauthorised; and a statement, under penalty of perjury, that your notice is accurate and that you are the owner or authorised to act for the owner.
We review every notice, remove or disable material where appropriate, notify the person who posted it so they can respond, and terminate repeat infringers.
22General
- Severability. If a provision is held unenforceable, it is cut back to the minimum extent necessary and the rest stays in force.
- No waiver. If we do not enforce something straight away, we have not given up the right to enforce it later.
- Assignment. You may not transfer these Terms without our written consent. We may assign them, for example in a merger or sale of the business.
- Entire agreement. These Terms, the Privacy Policy and any game-specific rules we publish are the whole agreement between us about the Services, and replace anything said before.
- Notices. We may reach you by email, by a message in the game, or by posting on this website. Notices to us go to support@paceitlabs.com.
- Electronic communications. You agree to receive communications from us electronically, and that they satisfy any legal requirement for writing.
- Force majeure. Neither side is liable for a failure caused by events beyond reasonable control.
- Mobile charges. Your carrier's data and messaging rates apply to your use of our games.
- No agency by staff. Nobody at Pace It Labs can vary these Terms informally; only a written agreement signed by us can.
- Language. Where we publish a translation, the English version governs if there is a conflict.
23Contact and grievances
Support, legal notices and privacy questions all reach us at support@paceitlabs.com.
As required by Indian law, our grievance officer is:
Gargi GuptaPace It Labs, Jaipur – 302020, Rajasthan, Indiasupport@paceitlabs.comWe acknowledge grievances within 24 hours and aim to resolve them within 15 days.
Also read our Privacy Policy. © 2026 Pace It Labs. All rights reserved.